Fruit farm branding

Many people think it’s easy to pick your own fruit and vegetables. But it usually turns out that they’re sorely mistaken. It’s what makes designing for a large physical space — 12 hectares — so challenging. Add to that the fact that crops rotate every year, and seasonality of the different products, and you have […]

Decolonial tours branding

Designing the invisible The traces and scars left by European and German colonialism are often hidden in plain sight. Sometimes, it’s a street sign bearing the name of someone who committed atrocities. Or an innocent looking sculpture in the corner of a park. Sometimes, it’s woven into the very fabric of our societies. Though the […]

Thornerkwartier daycare center branding

Finding the right balance Often when I get approached for a rebrand the customer has a pretty good idea of what they need. They’ve got a clear idea of what their business is and what they stand for. In those cases, it’s just up to me to critically analyse if that’s the right direction, and […]

The search for the magical seeds

Based on a true story The idea for this story started as a sketch on a scrap of paper. This was just after the birth of my first biological child, for whom I’m the donor. It deals with something that I had to consider before starting the whole process. Inevitably, the kid’s going to be […]